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Anti-Berlusconi label becomes collector’s item

A hand-painted Barolo label lampooning Italian prime minister Silvio Berlusconi has become a collector’s item.

Bartolo Mascarello label: No Barrique No Berlusconi

Bartolo Mascarello label: No Barrique No Berlusconi

The label scandal which erupted in Italy during last year’s elections is continuing to draw wine aficionados to Piedmont in search of the rare bottles of ‘No Barrique, No Berlusconi’ Barolo.

Tourists and collectors are flocking into the area hoping to find bottles of the wine that caused at least one shop to be raided by the military for ‘displaying political propaganda in an unauthorised space’.

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Last modified: October 28, 2022